- Client
- American Tourister
- Project Type
- Video Production
- Role
- Video Editor / Junior Art Director
To launch American Tourister's collaboration with Chupa Chups, we transformed the collection's playful personality into a vibrant social campaign. Through a series of KOL-led reels, we transported creators into whimsical, candy-inspired worlds where the luggage became the gateway to adventure, bringing the collection's bold colours and joyful spirit to life.
Credits
- Agency
- DSTNCT
- Junior Art Director / Content Creator
- Cason Christopher
- Content Creator
- Jarren Lau
- Art Director
- Shahidah Ali
- Account Manager
- Sebelle Sharmine
- Account Director
- Alexandria Yeo