- Client
- MINDEF
- Project Type
- Integrated Marketing
- Role
- Junior Art Director
Singapore only turns 60 once, and NDP60 was more than a celebration – it was a moment to unite an entire nation. From the campaign's key visuals to a nationwide social content strategy, we created a cohesive brand experience that inspired Singaporeans to celebrate together, both on the streets and online.
Awards
MARKies
CategoryMost Creative - Content Marketing
ResultGold
Credits
- Agency
- DSTNCT
- Junior Art Director / Motion Graphics Editor
- Cason Christopher
- Art Director
- Chow Xue Li
- Creative Director
- Kenneth Lim
- Executive Creative Director
- Cheah Wei Chun
- Graphic Designer
- Clarence Tan
- Content Creator
- Eryka Fontanilla
- Content Creator
- Jarren Lau
- Graphic Designer / Content Creator
- Irfan Suhaimi
- Content Creator / Motion Graphics Editor
- Jia Yi Soon
- Account Manager
- Nicholas Lim
- Account Manager
- Cammie Neo
- Account Director
- Alexandria Yeo